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Fellow Creative. Creative Midwife & Joiner of Dots. Creatively supporting Sustainable enterprise.

Tag Archives: N00

Brand Philosophy : is Nokia a Starfish or a Spider?

Drafted 18/09/09 – Published 24/09/09.
The thoughts/viewpoints expressed are my own.

IF YOU CUT OFF A SPIDERS HEAD, it dies; but if you cut off a starfish’s leg, it grows a new one, and that leg can grow an entirely new starfish.
Quote from Ori Brafman and Rod A. Beckstrom.
Authors of ‘The Starfish and The Spider’.


As some of [...]

Nokia Nseries : a storyboard of secrets from
Budapest #BudaViral

During the past week I and the rest of the Nokia #BudaViral team have published various bites of blog content surrounding our trip to Budapest and reviewed some of the shiny stuff we got our hands on. Much of the generated online comments and interest has surrounded ‘yet to be launched products’: Nokia Booklet 3G [...]

Social Media adventures in Budapest with Nokia

Drafted on 16/09/09 – Published with images and links on 23/09/09

The temperature is a reported 26 degrees, standing to my right is Director Osmo Walden who’s commanding a RED camera and a forty strong film crew; and I appear to be part of a four-man team of mobile fanboy’s and bloggers (and now padawan acting [...]