Not wishing to reinvent the wheel nor plagiarise great works, I’ve quoted, paraphrased and joined dots between the somewhat ‘perfectly phrased’ words and sentences of inspirational authors and doers, these include: Sir Ken Robinson (The Element – how finding your passion changes everything), Andrew Mawson OBE (The Social Entrepreneur), Ori Brafman and Rod A. Beckstrom [...]
Tag Archives: Spider
Brand Philosophy : is Nokia a Starfish or a Spider?
Drafted 18/09/09 – Published 24/09/09. The thoughts/viewpoints expressed are my own. – IF YOU CUT OFF A SPIDERS HEAD, it dies; but if you cut off a starfish’s leg, it grows a new one, and that leg can grow an entirely new starfish. Quote from Ori Brafman and Rod A. Beckstrom. Authors of ‘The Starfish [...]
